The * umBlog - worth knowing from the world of data and insights into our unbelievable company.

*um on tour: dates and events in October 2017


Our journey of knowledge continues, and our events diary for October includes three great opportunities for networking and exchanging ideas, including an event hosted by our Austrian colleagues. See you there!

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What a night! A review of the *umBash 2017


Nine incredible years, an unbelievable feast! With more than 500 customers, partners and friends you have turned our 9th birthday into a real *umBash. Many thanks to all guests and helpers for that! 

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*um on tour: dates and events in September 2017


The summer break is over, and we’re refreshed and raring to get back on the road. In September, we’ll be hosting new talks at a number of interesting events across Germany. We look forward to seeing you there! 

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Unbelievable Machine is "Advanced Partner" of Amazon Web Services


We’ve got great news to share: The unbelievable Machine Company has achieved "Advanced Consulting Partner" status with Amazon Web Services (AWS). This opportunity opens up access to exclusive partner benefits for us and for our customers, enabling us to realize major projects in the AWS cloud...

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The four greatest challenges for IT leaders


Against the backdrop of new technologies and the ever-more demanding requirements of customers and/or employees, IT leaders in companies are constantly faced with new challenges. Raised expectations generally increase the complexity of the IT leader role. Alongside specific IT services, various...

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Virtual data warehousing: Even more efficient data processing


For companies who want to retain their position as a digital leader and keep pace with technological progress in our modern world, the accurate and efficient processing of data is now more critical than ever before. Data lakes are one tool that enables users to collate all the data they hold in...

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What is DevOps? – A definition

DevOps has become the go-to concept for companies looking to optimize agile processes. However, although DevOps principles are already applied in many businesses, many find it difficult to understand what exactly DevOps is, what it looks like in practice, and how far-reaching its implementation...
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Study analyzes machine learning providers: *um significantly ahead of the competition


To support IT and digitalization decision-makers tasked with selecting suitable service providers and partners, Crisp Research has carried out its first independent comparison study of providers. The "Vendor Universe: Machine Learning" study places The unbelievable Machine Company significantly...

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Interview: What are the benefits of an AWS competence center – and how does it help *um customers?


In May, we opened our own AWS competence center at the new *um site in Frankfurt. Feedback has been overwhelmingly positive, and interested parties have been curious to find out more. We discussed your questions with Mario Apitz, Director of Sales and a true *umInsider. In this interview, he...

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Responsible use of AI: Study confirms *um approach


Following the German Digital Summit, the Research Center for Information Technology (FZI) has asked politicians, associations, industry, and science to form a united front to promote the responsible use of artificial intelligence (AI): A responsibility that we have always encouraged. As the use...

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