The * umBlog - worth knowing from the world of data and insights into our unbelievable company.

*um on tour: dates and events in June 2019


June will be partly cloudy. Our Austrian colleagues are organizing a meeting on the topic of Cloud Operations. And you are cordially invited. 

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Public cloud providers overview: AWS, Azure and Google


Cloud computing is one of the key technologies that drive digital transformation. Public cloud providers do not only offer convenient solutions for data infrastructure, storage and compute power with pay-as-you-go pricing models, but also a wide range of services from basic data warehouse...

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Download now: Market and Vendor Analysis Cloud Computing


Crisp Research has published an independent vendor comparison with a comprehensive market overview of cloud computing in Germany. Unbelievable Machine is evaluated and positioned as an Accelerator. The summary is now available for free.

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Now what belongs together will grow together: Cloudera and Hortonworks are merging


We are pleased that our partners Hortonworks and Cloudera will merge into a joint company. The two Hadoop distributions have evolved into complementary solutions in recent years. While Cloudera has expanded its expertise in data warehousing and machine learning, Hortonworks has invested in...

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Analysis names *um as leading cloud service provider


Crisp Research has conducted an independent vendor comparison in cloud computing. The current analysts' "Vendor Universe" rates The unbelievable Machine Company (*um) as an Accelerator in development and realization of cloud-based enterprise projects.

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*um on tour: dates and events in September 2018


After a warm and quiet event summer, we are back on the road. In September there are five exciting events in our digital calendar. Will you join us?

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How does digital transformation actually work?


Digitization requires more than the knowledge of traditional management consultants, innovation not only R&D and gifted engineers. If your company wants to master the digital change and implement data-driven business models, it needs a digital mindset and comprehensive empowerment – based on...

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Bound for the moon: artificial intelligence in data centers


At some point in the not-too-distant future, artificial intelligence (AI) will drive our cars, write our programming code, and optimize how we do business. Data centers, too, will be unable to escape this trend. Thanks to machine learning technology, companies and data center operators will be...

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AWS Summit: Meet us where the cloud innovators are


The AWS Summit 2018 will take place in Berlin on June 6 and 7. The gathering of cloud computing decision makers and developers. All those who use the technologies and innovations of the industry leader in the provision of solutions and business development meet here. Unbelievable Machine is...

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NERD STUFF #2: Automation makes cloud computing more efficient than ever


Cloud computing, the use of external IT infrastructure and services, can be used efficiently and effectively nowadays – via automation. In our current paper we explain the advantages of cloud automation and what needs to be considered.

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