The * umBlog - worth knowing from the world of data and insights into our unbelievable company.

*um on tour: dates and events in January 2019


Happy New Year! After a short and deserved break we are at operating temperature for 2019. We start with two internal events and a good first overview of this year's topics. Others will follow, of course.

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*umerryXmas: enjoy the holidays and do good with data


Dear customers, partners & friends,

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*um on tour: dates and events in December 2018


Before the year reaches its end and we all take a short break, we are at two exciting events in December. One of them we organize by ourself. Are you in?

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Now as an infographic: Use of machine learning increases tenfold


When it comes to digitization today, there is no way around artificial intelligence and machine learning. Their share of digital value creation is rising rapidly and will increase tenfold by 2022. This and other key findings have just been published in our study. The highlights are now also...

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Digital Ability Report 2018: your free guide to digitization


Is your company fit for the future? What do you need to look out for to accelerate digitization and drive innovation? The Digital Ability Report 2018 by Basefarm and Unbelievable Machine provides well-founded answers and valuable insights.

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The Internet of Trust: *um and Ubirch cooperate


The unbelievable Machine Company (*um) and Ubirch establish a strategic partnership for the highly secure transmission, storage and processing of sensitive corporate data from IIoT applications. Customers thus benefit from trustworthy data along the entire digital route.

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We are "talended" – and Gold Partner


We are unbelievable – and, by now, unbelievably "talended". Because lately we have been official Talend Gold Partner. Forrester's leader software simplifies the integration of complex data sets. But what exactly does that mean? Ingo Steins, Deputy Director Operations at *um, explains the...

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Study proven: Use of machine learning increases tenfold


By now, half of the companies in Germany are actively involved in machine learning and artificial intelligence. Within two years, the share of companies has doubled. In the next four years, a tenfold increase in the share of value added is predicted. This is the result of an extensive study we...

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Orange acquires Basefarm Holding and becomes a European leader in cloud computing services for the enterprise sector

  • Orange announces the acquisition of 100% of the capital of Basefarm Holding AS, a major player in cloud infrastructure and critical application services in Europe.
  • This acquisition is set to reinforce Orange Business Services’ position in the cloud computing services market for which it is...
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*um on tour: date and event in July 2018


Due to the weather and vacation, summer is a little more quiet and giving the opportunity to deal with the big topics. In July even in a suitable environment: In the idyll of the Austrian countryside we discuss questions of digitization and demystify Artificial Intelligence. Are you in?

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